Dental Marketing – The First Question

Wouldn’t it be nice if by simply opening your door wider you attracted more new patients?  Unfortunately, people are not gathering outside your door like they do a donut shop, eager for… Continue On +

When Your Hygiene Team Fears Being Wrong

Through my years of dental practice consulting, I have helped a lot of hygiene teams overcome barriers related to discussing treatment with patients.  In almost every situation, the doctor felt the hygienists… Continue On +

Comparison Shopping

Treatment coordinators know all too well that more patients are comparison shopping when it comes to orthodontic treatment.  The challenge is how to address the concerns of a comparison shopper during the… Continue On +

Eureka Moments

Richard James had a life changing moment in 1943.  He worked as a naval engineer, stabilizing the instruments on ships, and one day while making adjustments to some springs he watched one… Continue On +

It Takes The Right Attitude

Which would you rather have, a skilled employee or an employee with a great attitude?  Based on all of my years working with dental practice teams, I give the nod to a… Continue On +

How to Increase Your Practice Fees

I have had a number of “secret” meetings with doctors over the last year where we wait for the practice to clear out, we go behind closed doors, and the doctor leans… Continue On +

Tough Conversations Under the Right Terms

Voltaire was a prolific French writer in the 1700’s who was also quite outspoken in the area of social reform, despite stiff penalties for being such an advocate.  His writings and his… Continue On +

The Illusion of Communication

George Bernard Shaw once said, “The single biggest problem with communication is the illusion that it has taken place.” It is amazing how we can work next to people on a daily… Continue On +